2011 Michelin Challenge Bibendum forum on Driving the Nation

The opening ceremony of the 2011 Bibendum Challenge was held at 9.30am this Thursday 19 May, 2011 in Berlin, Germany. This is the 11th Challenge Bibendum, an international event for sustainable road mobility.

The Michelin Company is managed by Michel Rollier, Managing General Partner, and Didier Miraton and Jean-Dominique Senard, Non-General Managing Partners.

I asked the executives for Michelin to compare the first Michelin tire to the tire that they are taking to emerging markets now. Miraton answered aptly about reliability and different road conditions for different companies, but Rollier was quick to point out that no matter what, the quality of the Michelin tire is never a question.

Michelin is producing fuel cell prototype tires. why?

Power will soon change as Jean-Dominique Senard takes over as Managing General Partner for Michelin, replacing Michel Rollier. What is different about the hierarchy of Michelin’s administration?

About the Author:

Lou Ann Hammond is the CEO of Carlist and Driving the Nation. She is the co-host of Real Wheels Washington Post carchat every Friday morning and is the Automotive, energy correspondent for The John Batchelor Show and a Contributor to Automotive Electronics magazine headquartered in Korea. Hammond is a founding member of the Women's World Car of the Year #WWCOTY, and the Concept Car of the Year, and former member of the North American Car and Truck of the Year #NACTOY. She is a guest contributor for Via Corsa magazine and Vicarious magazine.