Hello from Gothenburg, Sweden!
Good Morning Warren and Friends,
I am here with a group of women from the Women’s World Car of the Year (WWCOTY) to give an award to Volvo for being the car of the year for the XC 90. We represented the 22 women from seventeen countries that vote for the car of the year.
Thanks to my race car neighbor Scott Pruett. Pruett owns a winery in Auburn, CA, and was kind enough to give me an autographed bottle of one of his finest wines to give Volvo’s president and chief executive officer, Håkan Samuelsson.
At the same time, we were given a look at Volvo’s new global small car range which will include a pure battery electric vehicle as well as Twin Engine plug-in hybrid powertrain variants.
If you think of the naming process, you realize Volvo has a big 90 vehicle; XC 90, S90, V90. They are bringing out the S60 and V60. The new concept cars will be the first built around Volvo’s new Compact Modular Architecture (CMA), which has been specially created for smaller cars named the 40 series. We were also told that there is great potential for an even smaller car than the 40 series to be built.
In this video, Volvo’s Senior Vice President of design, Thomas Ingenlath, talks about the difference between the 40,60, 90 in brand design. What is the difference between architectures and design other than little, medium, and big? It’s hysterical and really makes you think about brand and design.
The first new 40 Series car is expected to go into production in 2017. We were told that Volvo could go even smaller than the 40 series
Volvo Cars announced a new target of 1 million electrified cars sold by 2025.
Click on the picture to go to the Washington Post carchat: