BMW at the 2020 Consumer Electronics Show (CES)
In preparation for the CES, a fleet of standard BMW i3 cars were converted into Urban Suites in Munich then brought to Las Vegas, where they will be gracing the city’s streets. Indeed, anyone wishing to be chauffeur-driven to their desired destination can use a particular app to order one of the BMW i3 Urban Suites.
The car will offer its passenger a first-hand experience of the BMW Group’s innovative and sustainable mobility concept while demonstrating that luxury travel in the future will have nothing to do with vehicle size.
A highlight of this year’s CES: the BMW i3 Urban Suite
For seven years, the BMW i3 has played the role of iconic ambassador for electric driving pleasure, sustainability, and intelligent connectivity in urban areas. These qualities have helped to make it the world’s best-selling electric car in the premium compact segment.
And now, the BMW Group has brought the BMW i3 Urban Suite to this year’s CES in Las Vegas to reveal a mobility experience tailored entirely to the passenger’s individual needs.
To achieve this, a standard BMW i3 underwent a complete transformation (with only the driver’s seat and dashboard left untouched) so that its interior now has the relaxed feel of a boutique hotel. The aim was to create an inviting space with a high feel-good factor in which to spend time – the perfect place for relaxing, enjoying in-car entertainment, or focusing on work in a laid-back setting.
This standard is achieved by including, among other things, a large, comfortable seat with footrest, a screen that flips down from the headliner, and a personal Sound Zone.
The BMW i3 Urban Suite also represents a logical step forward in the BMW Group’s commitment to sustainable mobility. The vehicle underpinnings is by a holistic approach to making responsible use of resources, encompassing the powertrain with zero local emissions, the careful selection of materials, and the production processes involved.
Fabrics containing recycled materials, therefore, come together with certified wood and olive-tanned leather, while the floor mats are made from recyclable materials that can be fed back into the materials cycle, as per circular economy principles.
The efficient drivetrain for the purely electric BMW iX3
The BMW iX3, the production of which will commence in 2020, facilitates locally emission-free driving in a novel and practical form, while also being suitable for everyday use. A range of more than 440 km* within the legislative WLTP test cycle will be achieved with a net-battery size of 74 kWh*. The first purely electric Sports Activity Vehicle (SAV) is the trailblazer for BMW eDrive technology of the fifth generation, which, starting 2021, will also be deployed in the BMW i4 and the BMW iNEXT. For this purpose, both the drive system and the high-voltage battery unit featuring pioneering battery cell technology have been completely redeveloped. In the BMW iX3, the related advancement ensures brand-typical driving experience combined with outstanding efficiency and a novel balance of weight and range.
The BMW iX3 is yet a further milestone in the consistent realization of the BMW Group’s electrification strategy. In 2020 the BMW X3 will become the brand’s first model available both with conventional petrol and diesel engines as well as a plug-in hybrid and purely electric drive.
With this “power of choice” offer, the globally operating company is taking into account the various different requirements and needs of their worldwide customers worldwide as well as maximum effectiveness in the reduction of CO2 emissions. The BMW iX3 is produced for the world market by the joint venture BMW Brilliance Automotive in Shenyang, China.
The fifth-generation BMW eDrive technology is the key to future-oriented sustainability for vehicles with electrified drive systems. It is the result of consistent development work within the framework of BMW EfficientDynamics and the experience gained by the BMW Group in the field of electric mobility spanning more than ten years.
All powertrain components used for BMW eDrive technology were developed solely by the BMW Group. Moreover, the electric motor and the high-voltage batteries are produced in corporately owned manufacturing facilities.
In this way, the BMW Group ensures it has a decisive influence on the product properties and the quality of each component. Furthermore, the drive unit and the high-voltage battery unit are flexibly scalable in terms of power and energy content. They can thus be used in various vehicle concepts and segments.