Bob Lutz “Parade for Progress” of hybrids was slow

Bob Lutz of GM talks to Lou Ann Hammond, CEO and editor-in-chief of carlist.com, about the history of Hybrid, and Hydrogen technology at General Motors Corp.

Lutz says in this interview, “We spent $3 billion in advertising in the United States and we don’t get anywhere, a tenth, of what Toyota lost on the hybrids”

Will hybrids lose their luster with the shift in gasoline prices?

What about the two-mode hybrid GM is supposed to be coming out with in the Tahoe, Yukon and Escalade?

What about the hydrogen vehicle, and the 100 Equinox fleet?

What about the hydrogen highway infrastructure? Does the oil industry have more influence with the government than the car industry?

When will General Motors bring out electric vehicles? Are they interested in electric cars?

Lutz is 74. How long will he stay with General Motors?

About the Author:

Lou Ann Hammond is the CEO of Carlist and Driving the Nation. She is the co-host of Real Wheels Washington Post carchat every Friday morning and is the Automotive, energy correspondent for The John Batchelor Show and a Contributor to Automotive Electronics magazine headquartered in Korea. Hammond is a member of the North American Car and Truck of the Year (NACTOY), Women's World Car of the Year (WWCOTY), and the Concept Car of the Year.