When the BMW autonomous driving system, iNext launches in 2021, it will have an optional BMW autonomous Level 3 technology. Level 3 is the ability for the BMW car to tell the driver when the BMW autonomous car can drive itself. If the driver chooses to let the car take over, the BMW will stay [...]
Two CEOs, Two BMWs unveiled, one Pebble Beach There are two President and Chief Executive Officers of BMW North America are at Pebble Beach this weekend. Ludwig Willisch, President and Chief Executive Officer, and Bernhard Kuhnt. One beginning their career as President and CEO, the other, retiring in style. BMW will run a classic race [...]
The 87th Geneva International Motor Show is in full swing. As is usual, Geneva brings out the beautiful supercars and the most lavish parties. Behind all the glitz and glamor are car companies with world premieres designed to intrigue and attract the new customers for 2017. I asked Ian Beavis, Chief Strategy Officer for Foote, [...]
Good Morning Warren and Friends, It's been one wet week in Northern California! Yes, we need it, but we're not used to it, and certainly not this much all at once. Stretch, and I drove to Palo Alto, CA for a BMW event (when you see me in my videos, Stretch is the videographer). We [...]