California is a critical state for Mazda. Robert Davis, Senior Vice President for U.S. Operations, reminds me that they are headquartered in California, so he knows the California Air Resources Board (CARB) emissions requirements all too well. "We're a smaller manufacturer, so the ability to meet the requirements they give us are a little bit [...]
Derek Jenkins, Chief designer for Mazda North America, talked to Lou Ann Hammond, CEO, www.drivingthenation.com, about a paint technique called flop.It's not a paint color, but a technique that allows certain ingredients to have greater flop, a higher high and a darker dark.
Dave Coleman, vehicle development engineer for Mazda North American Operations (MNAO), explains Mazda's skyactiv technology to Lou Ann Hammond, CEO, www.drivingthenation.com. Since torque converters work best at low speeds Mazda added a multi-plate clutch to the torque converter. Coleman shows the old system and the new system through pictures and animation (courtesy of Mazda). It [...]
It's that time of the year again, time to whittle down the long list of new cars and trucks to decide which one is crowned car and truck/utility of the year award for 2013. The list below is referred to as the long list. For the most part, all new cars and trucks make it [...]