Alex Coyle, a sophomore studying creative advertising and photography at Virginia Commonwealth University in Richmond, VA, talked to Lou Ann Hammond, CEO, Driving the Nation at the New York International Auto Show about winning the MINI original design application. Coyle was inspired by light and designed her “MINI Originals” package to stand out at night [...]
Anders Warming, head of design for MINI, talked to Lou Ann Hammond, CEO, Driving the Nation, about the NEW MINI Clubman concept at the 2014 Geneva auto show. Warmings talked about the Mini Clubman, the new design, exterior and interior. How much does heritage play into the current designs Warming is creating?
Lou Ann Hammond, CEO, Driving the Nation talks to Adrian van Hooydonk, chief designer for BMW about the new MINI. The new MINI has competition from the small cars that are coming out. How does Hooydonk separate the new MINI from it's competitors and from other MINIs.
MINIUSA Press Release MINI Clubman Concept is a new class in terms of space, function and supreme elegance Woodcliff Lake, NJ “ February 25, 2014… At the 2014 Geneva Auto Show MINI presents the MINI Clubman Concept, showcasing a new brand philosophy for a higher class of automobile. 26 centimeters longer and just under 17 [...]
John Batchelor talks about the Geneva International Motor Show (GimsSwiss) (GIMS), Russia, Ukraine and car sales. Russia and Ukraine are starting to seep into the Geneva Motor show discussions, and there is concern about what will happen if this situation is not contained soon if cooler heads do not prevail. European, American and [...]
Mini - Made in England I'm in San Juan, Puerto Rico with MINI at one of the coolest unveils I've seen in quite some time. At first, it was a local singer coming out singing "because I'm happy" in a sultry voice, but wait there are jet skis and then superpowered jet skis with people [...]
Jim McDowell loves to say he is the Chief motorer of MINI, but he is stepping down. In what will be the last auto show as MINI"s chief motorer McDowell talked about MINI, the brand, the cult following and marketshare versus brand loyalty for the MINI brand. McDowell has been clever and unique in his [...]
Recently we saw Audi take Mercedes-Benz head on with the Vulcan grip commercial which I thought was hysterical. Now Fiat is throwing down the gauntlet in front of MINI in a soon to be released commercial that you get to see here first. MINI started out as a British car company and is produced in [...]
Jim McDowell is Chief Motoring MINI USA, and talked to Lou Ann Hammond, CEO, www.drivingthenation.com, about the MINI Paceman. The 2-door coupe Paceman will be the second vehicle, of the seven now offered (including the Paceman) that offers the option of ALL4 all-wheel drive. The 1.6-litre four-cylinder engine powering the MINI John Cooper Works Paceman, [...]
The new John Cooper Works GP is being shown at the 2012 Mini United Festival at the Circuit Paul Ricard HTTT in Le Castellet, France this weekend. For those that can't make it we can give you some highlights of MINI's tenth year celebration. Drivingthenation.com talks toLudwig Willisch, CEO, BMW North America, and Jim McDowell, Vice [...]