TodayApril 16, 2022

CEO Kia Motors Corp at 2011 IAA Frankfurt

2011 Frankfurt Auto Show (IAA)

Frankfurt, Germany – I sat down with Hyoung-Keun (Hank) Lee, Vice Chairman & CEO, Kia Motors Corp. Of the things we talked about one area was how well Kia was doing in Brazil. I had talked to some Brazilians and they had said that both China and Korea were doing well, but that the Chinese were not bringing the flex-fuel products to Brazil, while the Koreans were.

Lee knows all too well what happens when a company goes after marketshare at the cost of one’s reputation for quality. He talks about it here.

Lou Ann Hammond

Lou Ann Hammond is the CEO of Carlist and Driving the Nation. She is the co-host of Real Wheels Washington Post carchat every Friday morning and is the Automotive, energy correspondent for The John Batchelor Show and a Contributor to Automotive Electronics magazine headquartered in Korea. Hammond is a founding member of the Women's World Car of the Year #WWCOTY, and board member of the Women in Automotive.