Finally, an A-pillar you can see through!

I was in a truck the other day, and the A-Pillar was so big I couldn’t see an entire person walking across the street. I asked the product person if there was any way to change the A-Pillar, to make it less obtrusive so that it was less likely to get in an accident. They said no, that because of the way the vehicle was built and where they needed to put the airbag that wouldn’t be feasible.

Continental has just announced a see-through A-Pillar concept that would take care of this problem. Continental would pair its interior camera and integrated OLED displays in the vehicle’s A-pillar for increased visibility and safety.

Separately, the Continental Virtual A-Pillar concept tracks the driver’s movements and displays an image of the vehicle’s exterior environment on the interior OLED displays, enabling the driver to “see through” the A-pillar.

Here is the press release from Continental

Auburn Hills, Mich., October 25, 2018 – The technology company Continental has developed a Virtual A-Pillar to help remove forward blind spots – making wide A-pillars virtually see-through. The front support pillars, often referred to as A-pillars, anchor the windshield and the beginning foundation of the vehicle’s roof. However, A-pillars are visual obstructions for the driver. Over the years, A-pillars have expanded to improve rollover safety and meet more rigorous federal roof-crush standards. This trend poses an increased hazard to pedestrians and vulnerable road users easily obscured from the driver’s view.

In some situations, depending on the pillar’s width, a linear distance of over 36 inches can end up being obstructed at just 12 feet from the driver to the A-pillar. This obstruction increases substantially as the distance from the vehicle grows. As a result, the design of the A-pillar is an essential factor when trying to improve the driver’s forward field of view.

“Increasing the safety of all road users, from drivers to pedestrians, is the motivating force behind innovative Continental technologies like the Virtual A-Pillar,” said Tamara Snow, head of systems and technology, Interior division, for Continental North America. “By pairing and implementing advanced technology in the vehicle, Continental has created a solution that eliminates the forward blind spots of the A-pillars, helping to reduce a critical safety hazard experienced by so many road users.”

Continental’s Virtual A-Pillar is designed to address the growing problem on vehicles that need widened front pillars to meet mandatory safety testing. With new flexible OLED displays and advanced head tracking, Continental is bringing enhanced visibility to the driver’s view.

continental-pp-virtual-a-pillar-beam-300x217mm-300dpi-rgb Finally, an A-pillar you can see through! Continental AG

Advanced head tracking with the interior camera

Today, drivers compensate for the lack of frontal vision by adjusting their position while driving. The Continental Virtual A-Pillar tracks these movements using an interior camera mounted just above the steering wheel. At the same time, Continental’s Surround View camera, mounted on the vehicle’s exterior, feeds a live video of the vehicle’s external environment to the OLED displays embedded in the A-pillars.

By tracking the driver’s head movements and pairing them with the exterior live image, the Virtual A-Pillar offers a dynamic perspective for the driver, giving the driver an experience that is more like looking through an extended “window” rather than at a live video feed.

“This new technology allows the driver to see pedestrians and other vehicles approaching from the left and right, which would have otherwise been blocked by the A-pillar,” Snow added.

With the advancements of the camera and display technology, Continental’s Virtual A-Pillar allows the driver to maintain a direct line of sight when turning left or right, providing additional safety for cyclists, pedestrians and other vulnerable road users.

By | 2018-10-25T08:05:46+00:00 October 25th, 2018|Categories: Continental AG|Tags: |0 Comments

About the Author:

Lou Ann Hammond is the CEO of Carlist and Driving the Nation. She is the co-host of Real Wheels Washington Post carchat every Friday morning and is the Automotive, energy correspondent for The John Batchelor Show and a Contributor to Automotive Electronics magazine headquartered in Korea. Hammond is a founding member of the Women's World Car of the Year #WWCOTY, and the Concept Car of the Year, and former member of the North American Car and Truck of the Year #NACTOY. She is a guest contributor for Via Corsa magazine and Vicarious magazine.

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