TodayApril 17, 2022

G4 Challenge

Land Rover G4 Challenge: Not for the faint-hearted

The Land Rover G4 Challenge commences 23 April 2006 and for the 28 days that follow competitors will need to be focused, fit and alert as they navigate and drive their way through rural and remote settings in Thailand, Laos, Brazil, and Bolivia.

Throughout the course of the four-week event, there are only three days of non-physical competition and these will be spent in transit as competitors cross the globe between Asia and South America. On the other 25 days, competitors will face a diverse range of new and exhausting challenges including 4×4 driving, kayaking, mountain biking, and rock climbing and much more. Competitors need to be prepared to experience things they never have before!

After surviving sweltering heat in Laos on Stage 1 & 2 of the event, the competitors will battle the dizzying altitude of Bolivia as they progress through Stage 3 & 4 and advance towards the Challenge Final.

The task of locating, trialing and planning the event route falls with the multinational LRG4C Competitions Team. This group of seasoned adventure professionals has just returned from Bolivia where they have been scouting and plotting the event route and competition activities throughout this vast and mountainous country. The team looks for interesting and testing locations and the diverse terrain of Bolivia delivers perfectly.

“Our competitions team have experience in all areas of extreme adventure”, says Competitions & Logistics Director, Simon Day, “When planning the route we look carefully for locations that excite and challenge us. This event is not just a competition but a real adventure and every day will reflect this.”

The Bolivian countryside provides both an incredible backdrop and a host of challenges. Amongst the rocky ravines, dusty switchbacks, towering rock monoliths, and vast salt lakes, the competitions team have found a plethora of daunting activities to thoroughly test the competitors.

On each day of the Challenge, the bi-national teams will navigate their Land Rover LR 3 (Bolivia) and Range Rover Sport (Thailand & Laos) through rugged and technically challenging terrain to reach each competition location.

Selecting the required equipment from their vehicle (kayak, mountain bike, climbing kit, etc), they will then push themselves physically and mentally to the limit as they complete the task and try to gain an advantage over the rest of the field. Then it’s back into the vehicle, determine the strategy for the next competition and turn concentration to the road as they wind, rock crawl, winch and river cross their way to the next venue.

The high altitudes of Bolivia will become a factor as competitors wind their way in excess of 4,000 meters above sea level. Steep 4×4 rock crawls, rugged mountain bike descents, tricky physical navigational challenges and negotiating white water rapids in kayaks will keep the blood pumping and the competitors sucking thin mountain air into heaving lungs. At night competitors will rest-up from the cold mountain air, crawl into their cozy dome tents and wake to another spectacular Bolivian morning where it will all start again.

After four straight weeks of exertion, the four competitors who have best been able to work with teammates, strategize, navigate, perform physically in both heat and altitude and adapt to new skills and environments will battle it out in the Challenge Final. In a secret natural amphitheater in remote Bolivia, the winner of the 2006 Land Rover G4 Challenge will be decided and take away a brand new Range Rover.

Lou Ann Hammond

Lou Ann Hammond is the CEO of Carlist and Driving the Nation. She is the co-host of Real Wheels Washington Post carchat every Friday morning and is the Automotive, energy correspondent for The John Batchelor Show and a Contributor to Automotive Electronics magazine headquartered in Korea. Hammond is a founding member of the Women's World Car of the Year #WWCOTY, and board member of the Women in Automotive.

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