Infiniti’s Executive Design Director Alfonso Albaisa, gave Driving the Nation a preview of his thoughts on the Infiniti Q30 for the unveil at the Frankfurt auto show.

from the Infiniti press release:

The Infiniti Q30 Concept signals the contemporary design vision for a compact Infiniti vehicle which will target a new generation of premium customers. The shape of the Infiniti Q30 Concept deliberately challenges categorisation “ not a coupe, not a hatch and not a crossover but a fusion of the three body styles. It is designed for younger customers seeking an alternative to traditional premium compact vehicles and open to convention-challenging approaches.

The Q30 Concept design language reflects the brand’s vision to deliver new levels of design, materials, fit and finish, craftsmanship and performance. The Infiniti design team, led by Executive Design Director Alfonso Albaisa, has explored bolder, sensual sculpting and enhanced muscularity with the Q30 Concept as the brand’s design language continues to evolve.