TodayApril 16, 2022

Mark Reuss, on GM-Europe and Asia product

2014 North American International Auto Show (NAIAS)

Mark Reuss is the Executive Vice President of Global Product Development, Purchasing & Supply Chain. Reuss talked to Lou Ann Hammond, CEO, Driving the Nation at the 2014 North American International Auto Show (NAIAS) about dropping the Chevrolet brand in Europe. Chevy has made traction in Europe, so what happens when a European wants a Chevy Corvette in Europe. Will Opel be able to take care of the warranty and service if they get one?

There are some sales in Asia right now, but General Motors needs a right-hand car to be successful. Will General Motors be able to start producing right-hand vehicles for that market? What does Reuss think about General Motors breaking into the Japanese market?

Lou Ann Hammond

Lou Ann Hammond is the CEO of Carlist and Driving the Nation. She is the co-host of Real Wheels Washington Post carchat every Friday morning and is the Automotive, energy correspondent for The John Batchelor Show and a Contributor to Automotive Electronics magazine headquartered in Korea. Hammond is a founding member of the Women's World Car of the Year #WWCOTY, and board member of the Women in Automotive.