Maserati Press Release

The 84th Geneva Auto Show will see two Maserati worldwide premières. The first one is the debut of the Quattroporte Ermenegildo Zegna Limited Edition (please, see the attached images), the car that developed from the concept introduced at the Frankfurt Auto Show last September. This refined model will be produced in 100 unit’s, one for each of the years of company life that Maserati, founded in 1914, is celebrating in 2014.

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Maserati Zegna at the 2014 Geneva international motor show

The second one is the much talked about unveiling of a new concept car outlining the Maseratis of the next 100 years. Both unveilings will take place during the Maserati Press Conference at 9:00 am on March 4, 2014.

L84mo Salone dellAutomobile di Ginevra ospiterà due anteprime mondiali di Maserati. La prima è il debutto della Quattroporte Ermenegildo Zegna Limited Edition (nelle immagini), il modello nato dal concept car presentato nello scorso mese di settembre al Salone di Francoforte. Questo elegante modello sarà prodotto in 100 unità, tanti quanti gli anni di vita che la Maserati, azienda fondata nel 1914, celebra nel 2014.

La seconda è la tanto anticipata presentazione di un nuovissimo concept che anticipa concetti di stile delle Maserati dei prossimi 100 anni. Le due vetture saranno presentate nel corso della conferenza stampa Maserati, alle 9 di martedì 4 marzo.

More about the Quattroporte Ermenegildo Zegna Limited Edition concept featuring an unique color scheme, special mirror polished rims on tone and an elegant interior upholstered in fabrics made in cooperation with the prestigious Italian fashion house. It made it’s North American debut Los Angeles International Autoshow.


The Maserati Quattroporte Ermenegildo Zegna Limited Edition concept car unveiled at the 2013 Frankfurt motorshow and on display in Los Angeles features a unique new look in color scheme, materials and finish. The car, presented as a limited edition concept, is intended for development into a production version with the same personality and quality of the current range, yet enhancing it’s exclusivity.
Ermenegildo Zegna’s concept is the result of close collaboration between two companies that are linked by history, tradition and the spirit of exclusiveness.

The exterior of the Maserati Quattroporte Ermenegildo Zegna Limited Edition concept car features a special effect paint finish that simulates the fluidity and purity of metal, by using ultra-fine aluminium pigments. A gloss black primer amplifies the brilliance of aluminium pigments and creates a sensation of depth. The platinum metal color effect finish is warmly nuanced to express the car’s classic and sophisticated, yet technically advanced character. The impressive liquid effect of the paint finish emphasises the sinuous lines of the body and accentuates the way in which one section flows into the next.

This special paint also applies to the 20” Mercurio rims, with an elegant mirror-polished finish that creates a chromatic contrast, both technical and sporty.The material and chromatic research concept of the Maserati Quattroporte Ermenegildo Zegna Limited Edition is based on a play between the classical and the contemporary.

A leading role in this concept car is played by it’s interior. Classical warm hues like moka and Greyige are re-interpreted in a modern key to emulate Zegna’s latest men’s fashion collections, conveying a formal, sophisticated character. Interior components such as seats, door panels and roof lining are finished in genuine soft leather, in addition to a velvet-smooth, bright fabric that, due to Zegna’s vast experience and know-how, guarantees the level of performance needed for automotive applications.

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classic warm hues on the Maserati Zegna

The most interesting challenge posed by the project was precisely to develop a fabric by “Zegna” for automotive applications, with the look of formal men’s wear. The fabric therefore had to have a typical masculine herringbone pattern and traditional weave, and also needed to have the feel, softness and prestige typical of Zegna cloth. Thanks to the unique fabric created especially for the Quattroporte and offered in a warm Greyige color and soft moka and Greyige leather, and thanks also to a new warm titanium treatment and antique look matt walnut finish, the car’s exclusive, harmonious and balanced interior is certain to satisfy the most refined and sophisticated customer.

Two precious plates obtained from aluminium ingot, bearing the words “Ermenegildo Zegna Exclusively for Maserati”, announce and promote the collaboration between the two companies. One plate is located on the outside of the pillar while the other, personalized with a limited series number, is applied to the central console. Hidden behind the sun visor, a real fabric label, made exactly like those sewn into the linings of Zegna suit’s, provides the customer with another discreet but distinctive indication of the level of care and attention dedicated to the design and finish of every aspect of this car.

The Maserati Quattroporte Ermenegildo Zegna Limited Edition is equipped with V8 twin turbo engine with 523 hp and a torque of 524 lb-ft, capable of a top speed of 191 mph and acceleration from 0 to 60 mph, in just 4.6 seconds.

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sit back and enjoy the ride in the new Maserati Zegna