TodayApril 16, 2022

Shoji Matsui on the 2013 Honda Accord

Shoji Matsui, Chief Engineer and large product manager for the Honda Accord, talked to Lou Ann Hammond, CEO,, about the 2013 Honda Accord.

Matsui has been a body designer and engineer. How does Matsui see Honda’s interaction between design and engineer?

Honda has won so many awards over the years, but there are more vehicles nipping at the Accords heels. How is Honda looking at the competition?

Honda does so much of their own work, they build so much themselves. Will they be able to continue to do so and be competitive?

Lou Ann Hammond

Lou Ann Hammond is the CEO of Carlist and Driving the Nation. She is the co-host of Real Wheels Washington Post carchat every Friday morning and is the Automotive, energy correspondent for The John Batchelor Show and a Contributor to Automotive Electronics magazine headquartered in Korea. Hammond is a founding member of the Women's World Car of the Year #WWCOTY, and board member of the Women in Automotive.