TodayApril 16, 2022

Toyota’s Jana Hartline on plug-ins and fuel cells

Toyota’s advanced technology

Jana Hartline is the passionate Environmental Communications Manager at Toyota Motor Sales, USA, Inc. Hartline took time to talk to Lou Ann Hammond, CEO, about Toyota’s advanced technology vehicles coming to market.

Toyota Motor Sales, U.S.A., Inc. (TMS) revealed the NS4 advanced plug-in hybrid concept vehicle at the 2012 North American International Auto Show (NAIAS) in Detroit. According to Toyota, the NS4 concept signifies Toyota’s vision for future mobility with a focus on connectivity and the human interface.

Toyota explained the human interface in their press release, “The NS4 concepts Human-Machine Interface (HMI) provides a user interface built around a multi-touch screen with the look and feel of a smartphone. The simple, intuitive operation conveys information quickly while minimizing distractions and maximizing driver awareness. The multimedia and vehicle-controls enhancement also will direct air conditioning, audio, battery-charge, and navigation functions. The HMI system is even capable of “learning” driver preferences and habit’s to anticipate driver responses in specific environments and situations. This concept represents a truly connected vehicle, offering the latest technology in a responsible and convenient package.”

Hartline says that in 2015 Toyota will be bringing another fuel cell vehicle to the marketplace. The video shows what the vehicle will look like.

Why is Toyota bringing more fuel cell vehicles to the market if the government isn’t strong enough economically to grow the hydrogen infrastructure and the Department of Energy’s Secretary Chu isn’t behind funding hydrogen transportation?

Lou Ann Hammond

Lou Ann Hammond is the CEO of Carlist and Driving the Nation. She is the co-host of Real Wheels Washington Post carchat every Friday morning and is the Automotive, energy correspondent for The John Batchelor Show and a Contributor to Automotive Electronics magazine headquartered in Korea. Hammond is a founding member of the Women's World Car of the Year #WWCOTY, and board member of the Women in Automotive.