Xavier Zhu, Bosch’s Technical Project Manager, saves Timmy’s life

The Consumer Electronics Show in Las Vegas, NV – Xavier Zhu, Technical Project Manager, Bosch North America shows Lou Ann Hammond, CEO, Driving the Nation the newest sensor that allows a car to break when it senses a pedestrian (Timmy) lurching out in front of the car. Bosch’s new sensor can sense what the human eye cannot see. There is a camera and sensors and algorithms in a car at CES 2014 and Zhu shows us how the sensor saves Timmy’s life.

press release

Stuttgart/Las Vegas “ Bosch is helping to build the internet of things and services one tiny sensor at a time. In future, many objects will report their status over the net, and this makes a range of new functions and business models possible. At the Consumer Electronics Show (CES) in Las Vegas, Bosch will be presenting it’s tiny building blocks for connected living, along with possible applications. Known as MEMS (micro-electro-mechanical systems) sensors, they are no more than a few millimeters in size but hold enormous potential. They contain microscopic structures that are capable of measuring acceleration, air pressure, sound, temperature, or the earth’s magnetic field. Fitted with a miniature battery and a tiny radio interface, these MEMS sensors can for instance send their readings over the internet to a user’s smartphone. In theory, they allow any object in everyday use to connect to the internet so it can report on it’s status at any time on request “ an ability that holds out plenty of promise for future applications.

About the Author:

Lou Ann Hammond is the CEO of Carlist and Driving the Nation. She is the co-host of Real Wheels Washington Post carchat every Friday morning and is the Automotive, energy correspondent for The John Batchelor Show and a Contributor to Automotive Electronics magazine headquartered in Korea. Hammond is a member of the North American Car and Truck of the Year (NACTOY), Women's World Car of the Year (WWCOTY), and the Concept Car of the Year.